Extended Reality Track
Track Chair: Kay Stanney, Design Interactive
Digital Transformation: How XR Provides Unique Value to Industry 4.0
Join a storytelling session reflecting on authentic experiences of those who have been in the thick of XR adoption
Engage with a Newlywed Panel musing about XR adoption, while audience members participate through a live poll
Enjoy a Fireside Chat with an XR visionary
Experience a Speakers’ Corner Debate, where the light and dark side of XR adoption are hotly debated
Participate in a Speakers’ Quiz, where the speakers are asked to guess the top live-poll audience answers to critical questions regarding XR adoption
Network with top industry leaders and academicians engaged in the world of eXtended Reality
Featuring Opening Keynote Address by Amy Peck, Founder and CEO of EndeavorVR
Amy Peck, EndeavorXR
Amy Peck is the Founder & CEO of EndeavorXR, a leading global XR strategy & consulting firm. She is one of the world’s foremost experts on immersive technology, the Metaverse, Web 3.0 and Blockchain. She is a recognized futurist and thought leader, and speaks globally on emerging technology and innovation. She advises Fortune 500 companies, government entities, digital media/production companies and
tech startups on The Metaverse, Web3, XR strategy, tech-forward digital transformation and insights into the Future of Work.
Amy is an angel investor and Venture Partner at the Capital Region XR Accelerator. Amy sits on the Board of Advisors for multiple companies and is Co-chair of Prospera Women, a global organization supporting female-led startups. She works with universities and government agencies advising on the development of innovation hubs, accelerators and emerging technology programs.
Amy’s forte is distilling complex technologies into meaningful solutions across multiple verticals and business lines, delivering strategy and resources at scale. In her work with Fortune 500 companies, she focuses on combining XR, 5G, AI, Blockchain and other emerging tech to shape an impactful future. Amy works tirelessly to instill a positive vision of future tech and to inspire action on a global level.
She started her 25-year career as Head of Music Licensing at Polygram UK, then as Producer and Executive Producer for 100+ commercials and music videos for some of the largest artists, directors and production companies in Los Angeles. She launched Metro New York suburban markets for social commerce platform Living Social. Right before her foray into emerging technology in 2012, she led a team at J.P. Morgan Chase in launching a new product category. Shortly thereafter, she was introduced to Virtual Reality which was the moment she decided she wanted to dedicate her time to immersive technology. Her well-honed business acumen, combined with her deep understanding of technology have propelled her to become an industry leader.
Her own personal mission is to see technology accessible to all - fundamentally improving every aspect of our lives and elevating the way we work, learn, communicate and play.
Saturday, October 15th
8:30 AM - 9:30 AM
10:30 AM - 11:30 AM
1:00 PM - 2:00 PM
2:00 PM -3:00 PM
3:30 PM - 4:30 PM
Newlywed Panel: Sharing XR Lessons Learned
Elizabeth Baron, Unity; Carolina Cruz-Neira, University of Central Florida; Brian Laughlin, The Boeing Company; Amy Peck, EndeavorXR; Kay Stanney, Design Interactive
Moderator: Emily Mills, Design Interactive, Inc.
XR Storytelling Journey
Elizabeth Baron, Unity; Doug House, Porsche
Moderator: Brian Laughlin, Boeing
XR Early Adopter Fireside Chat
Mary Cole, Wayfair
Moderator: Carolina Cruz-Neira, University of Central Florida
XR Speakers’ Quiz
Scott Burkey, Westrock; Amy Peck, EndeavorXR; Dirk Reiners, University of Central Florida, Computer Science
Moderator: Elizabeth Baron, Unity
Speakers' Corner Debate: What’s More Important to the Adoption of XR Technology: Digital Twins or Digital Phenotypes?
Michael Tschanz, Disney; Brent Winslow, Design Interactive
Moderator: Kay Stanney, Design Interactive, Inc.